Collecting the Vig From Online Advertising
Published Monday, March 19, 2007 by James | E-mail this post
Folks are data warehousing you and selling it to the highest bidder. Do you get a cut? No!
AttentionTrust.org is trying to turn the tables. Users amass their own traffic patterns and preferences using a plug-in, the profile is deposited in an online vault, where interested parties pay to see it. Depositors get a cut of the action. Ditto
Boxbe (email)