Ramblings, citations and "brainwaves" of a college librarian in Toronto. 475 square feet refers to the size of my home, not the size of my office or library.



Collecting the Vig From Online Advertising


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Folks are data warehousing you and selling it to the highest bidder. Do you get a cut? No! AttentionTrust.org is trying to turn the tables. Users amass their own traffic patterns and preferences using a plug-in, the profile is deposited in an online vault, where interested parties pay to see it. Depositors get a cut of the action. Ditto Boxbe (email)


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