Barnes and Noble is pushing big into the ebook business, via multiple platforms.

Bn.com

Here is a great piece on the ebook war shaping up in the marketplace: Fast Company entitled, “Amazon Taps Its Inner Apple,” It looks at the past, present, and future for Amazon and the effect that Apple could have on the company’s plans to control the e-book market. The article notes that Jeff Bezos’ initial strategy seems to be working. Bezos watched Apple establish a virtual monopoly over online music and is emulating those tactics to gain control over digital content distribution. By introducing the Kindle, Bezos “propelled the e-book concept from mere curiosity to full-fledged consumer item” and to control digital distribution Amazon is losing money on many titles in an effort to entice readers.